Build an academy site
Parents compare three things: the curriculum, the timetable, and the teachers. Then they send one enquiry.
What this business needs on a site
Parents read academy sites at night, on a phone. If the curriculum and timetable are not readable there, no enquiry arrives.
That means tables, not sentences. A schedule written as prose does not get read.
Posted tuition and registration details already exist on your notice board. The page should say the same.
Curriculum by class
Level, age, what a term covers. Parents want to know which class their child would join.
Timetable
Days and times per class. Keep it readable on a phone — most parents look at night.
Teachers
Who teaches what, and their background. Small academies are chosen on this page.
An enquiry form
One form, few fields, and a clear line about when you call back.
What to type
Say the level and subject, then list the blocks.
Naming the age group changes the tone: an elementary English academy and an exam academy get different words for the same structure.
What to fix in the result
Step 1. Timetable into a table
The first result often writes the schedule as sentences. Ask for a table by class and day.
Step 2. Fees where they belong
Put the tuition you post at the academy on the page, in the same structure.
Step 3. Fewer fields on the form
Parent name, phone, child's grade. That is usually enough to have the conversation.
Check before you publish
Registration number
Registered academies in Korea show their establishment and operation registration details. Put yours where a parent can find it.
Posted tuition
Tuition and related fees are subject to posting rules. Keep the page and the notice board saying the same thing.
Consent for a child's data
An enquiry form about a child collects personal data. Add a privacy notice and consent, and keep only what you need.
Send an enquiry yourself
Fill the form in as a parent and check it arrives somewhere you will see it that evening.
Three templates for this trade
Read next
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